previous work
//
previous work //
Our Portfolio: A Testament to Expertise and Innovation
IT MEANS LIGHT is built on years of experience across various sectors, driven by a commitment to creativity and excellence. Our portfolio consists of two parts: projects produced under IML’s banner, and those led by our team members while working with other reputable agencies. We invite you to explore our diverse body of work, which spans multiple industries and reflects the high standards we uphold.
IT MEANS LIGHT PRODUCTIONS
//
IT MEANS LIGHT PRODUCTIONS //
Projects produced entirely under IML’s banner.
SILAI THE LABEL
sustainable and artisanal couture fashion label bridging Indo traditions with modern elegance
// editorial campaigns, social media strategy, content production, paid media advertising, email marketing, influencer marketing, web development, e-commerce SEO
NSL TALENT
entertainment collective of performance artists and musical talent specializing in the luxury event industry
// talent management, event production, artist styling, social media marketing, project management
NAZARAA
casual, Indian-inspired clothing brand creating inclusive, accessible, and comfortable fashion that celebrates all bodies
// creative strategy, editorial campaigns, content production, social media marketing, influencer marketing, event production, email marketing
SVARINI
sustaintable, slow fashion brand inspired by Indian culture and Y2K aesthetics / made for bold women everywhere
// film production, art direction, screenwriting, marketing + distribution strategy, event production, content management, creative strategy
CONTRIBUTIONS BEYOND IML
//
CONTRIBUTIONS BEYOND IML //
Projects we led while working with other renowned agencies.
AAVRANI
luxury, Ayurvedic-inspired skin and hair care merging generational beauty traditions with cutting-edge innovation
// social media management, content production, ugc marketing, event production, brand activations,
creative strategy
SOUTH ASIAN NEW YORK FASHION WEEK
initiative that uplifts South Asian designers by showcasing fashion from the subcontinent and its diaspora on the global stage in New York City
// editorial campaigns, content production, e-mail marketing, brand partnerships, influencer marketing, pr coordination, social media management, event production
POPSHIFT
media company and brand agency that tells stories from the perspective of South Asian diasporic communities through social media and events
// web series production, social media management, content production, e-mail newsletter marketing, concert production, event coordination, editorial campaigns
DIL MIL
where hearts meet — #1 dating app catered to the South Asian diaspora / acquired in 2019 by Dating Group LLC
// creative strategy, content management, lifecycle marketing, digital + print marketing campaigns, event activations, social media marketing
+ MORE
additional brands we’ve worked with x